Building brands that matter.
Modern eCommerce founders are fuelled by dreams of making the world a better place through their products. But sometimes, they lack the expertise, resources or capital to realize that full potential. Matter helps to realize those dreams; understanding, growing and accelerating delightful consumer brands.
At the forefront for a decade
We've funded and executed growth for over 100 eCommerce based consumer brands. We've learned a lot from being in the trenches. There are some things you can only understand after driving over $1.2 Billion in GMV.
The world belongs to founders
The system isn’t set up to let the voices of modern business free. In today’s eCommerce ecosystem, the best products and companies are not guaranteed to win. We’re changing that by challenging the system to redefine how businesses can succeed and grow, while benefiting stakeholders, shareholders, and consumers.
Not every business is meant to be a ‘Unicorn’. We’ve creatively engineered a data-led market-network to enable sustainable success at every scale.
Our process
We transform data into real understanding. Through that understanding, we aspire to determine what people—consumers—truly value. Integrated feedback loops from discovery to post-conversion behaviour enables us to provide consumers with products and brands that benefit their lives. Creating meaningful impact in how people actualize themselves in the world is our goal.
We seek founders driven by a product-first mindset, so we may adopt a truly consumer-first approach. To best serve peoples’ needs & desires, we need to start at the source: consumers.
We offer efficiencies and drive positive outcomes beyond what passion alone can achieve.
Matter is a truly ‘hands-off’ customer generation machine.
Data-Led Actions
We synthesize actions & expertise into outcomes; powering frameworks and playbooks that shortcut the path to sustainable growth.
Entrepreneurial growth
We are building a community of brands and entrepreneurs that are enabled to focus on what matters most, their customers and their products.
We are productizing growth
We bring data and deep expertise together in a powerful platform based solution, shortcutting decisions, allocating resources, determining marketing activities, all in a way that mitigates the risk typically seen in the eCommerce ecosystem. We are productizing growth.